Big Tech Stocks Lose Some of Their Aura as Earnings Growth Slows

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(Bloomberg) -- Slowing profit growth is removing some of the invincibility surrounding the stock market’s technology giants as they prepare to report earnings this week. Whether they can reverse that trend will go a long way to determining if the rally in equities can keep going.

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The five biggest companies in the S&P 500 Index by market capitalization — Apple Inc., Nvidia Corp., Microsoft Corp., Alphabet Inc. and Amazon.com Inc. — are projected to post average earnings growth of 19% in their third-quarter results, according to data compiled by Bloomberg Intelligence. While that would handily top the S&P 500’s projected 4.3% increase, it also would represent their slowest collective expansion in six quarters, BI data shows.

What’s more, the gap between Big Tech and the rest of the market is expected to continue to narrow into 2025, by which time last year’s roughly 35% quarterly earnings growth will be a distant memory. So the question for investors is what this means for these stocks, all of which have soared through the market’s latest rally, and whether they can continue leading indexes higher.

“Sentiment is a lot shakier than in past quarters, and the factors driving the market now feel more negative,” said Andrew Choi, portfolio manager at Parnassus Investments in San Francisco. “That doesn’t mean the rally is over, but there are opportunities elsewhere, especially as we have these debates about Big Tech valuations, slower earnings momentum, and every story now has some element of controversy or debate that’s weighing on sentiment.”

Market Rotates

For most of the past two years, the tech giants have led the S&P 500 higher, fueled by relentlessly expanding profits and investors willing to keep paying higher multiples for those earnings. That’s changed in recent months, however.

Since peaking on July 10 following a 22% rally to start the year, the Bloomberg Magnificent 7 Index, which is comprised of the five S&P behemoths as well as Meta Platforms Inc. and Tesla Inc., has fallen 2%. That lags every major sector in the S&P 500, with the utilities, real estate, financial and industrial groups jumping more than 10% and the broader index gaining 3.1% over the same span.

All of which has put Big Tech companies in a position they’re unaccustomed to: stock market underdogs. They’re facing greater scrutiny with valuations elevated and questions about when their heavy spending on artificial intelligence initiatives will pay off.