The Japan Mobility Show Bizweek 2024 just outside Tokyo offered a fascinating glimpse into the future of Japan's automotive industry. GlobalData Analysts, Kunat Tharasrisuthi and Tanitta Tumrasvin, had the privilege of attending the innovative exhibits presented by domestic automakers. Below is our summary of the key takeaways from the event.

Unlike the traditional car exhibitions of the past, this year's event emphasized “ideas” and “visions” aimed at tackling the carbon neutrality challenge through a variety of technologies. The event highlighted not just Electric Vehicles (EVs), but also the broader spectrum of technologies surrounding them. This approach suggests that Japanese automakers are currently exploring diverse pathways to achieve carbon neutrality.

Toyota's Hydrogen Cartridge: A Versatile Energy Solution

One standout exhibit was Toyota's portable hydrogen cartridge, a compact energy source able to store 200g of hydrogen at 70 MPa, generating 3.3 kWh of energy using a fuel cell system derived from the Toyota Mirai. The cartridge's lightweight nature makes it easy to refill or exchange at service points.

Toyota's exhibition makes it clear that the versatility of hydrogen as an energy source extends far beyond fuel cell vehicles. Toyota has considered a range of innovative solutions, including distribution, storage, and exchange services. However, the versatility of hydrogen cartridges open up numerous possibilities for cross-industry applications, from integration into home energy systems to incorporation into public infrastructure, and even has potential for future fuel cell vehicles with swappable Fuel Cell Electric Vehicles (FCEVs).

Toyota's initiative invites creative thinkers to contemplate how we can integrate hydrogen technology into everyday life, making hydrogen a key component of a carbon-neutral future. With strong support from the government and industry, hydrogen could become a viable alternative energy source in Japan, boosting the growth of fuel cell vehicles. By 2033, we expect to see over 150,000 FCEVs on the road, supported by the government's plan to build 1,000 hydrogen refueling stations by 2030.

First PFCEV from a Japanese Carmaker and Next-Generation Biofuel

Other Japanese OEMs showcased their solutions for carbon neutrality alongside comprehensive EV services. Honda presented the CR-V e:FCEV, a model combining hydrogen fuel cells with plug-in capabilities, marking the first Plug-in Fuel Cell Electric Vehicle (PFCEV) from a Japanese carmaker. Meanwhile, Mazda displayed the Mazda CX-80 Biofuel, which runs on next-generation biofuel These innovations demonstrate that Japanese OEMs are seeking broader solutions beyond just Battery Electric Vehicle (BEV) technology.