Nixxy Details Strategic Growth, JustGot2HaveIt Acquisition Updates, and CognoGroup Spin-Off Record Date

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NEW YORK, NY / ACCESSWIRE / November 1, 2024 / Nixxy, Inc, (NASDAQ:NIXX), or the Company, today provided an update to its previously announced letter of intent to acquire the wholesale gifts business JustGot2HaveIt, Inc. ("JG"), as filed on Form 8-K on October 24, 2024 (the "Letter of Intent"), further detailing strategic elements of this acquisition and clarifying its plans for an impending spin-off.

Strategic Acquisition Approach

The Letter of Intent aligns with Nixxy's strategic focus on acquiring businesses positioned for digital transformation. The wholesale gifts industry, in which JG operates, currently primarily relies on outdated sales technology, including a 30-year-old sales application tool. This acquisition represents an opportunity for Nixxy to potentially enhance efficiency and growth potential in the gifts sector through technology-driven improvements.

With an estimated market size of over $24.5 billion in annual sales (IBIS World), the wholesale gifts market presents opportunities for modernization and efficiency gains. Through this planned acquisition, Nixxy aims to introduce a next-generation order management system, an automated platform for onboarding brands and stores, an online marketplace, and AI-driven business processes designed to be user-friendly for small business owners. These initiatives are anticipated to streamline operations and improve customer engagement.

JG's revenue in 2024 is expected to exceed $10 million, with over $4 million in gross profit, based on preliminary projections. This acquisition meets Nixxy's broader strategic objectives and represents a potential opportunity for growth and efficiency gains.

Nixxy anticipates closing the JG acquisition, contingent on satisfactory due diligence and other regulatory approvals, in January 2025.

Record Date for CognoGroup Spinoff

Nixxy announced that November 15, 2024 would be the record date for its previously-announced spin-off of its shares of Atlantic Energy Solutions (OTC:AESO), which will be renamed CognoGroup following the spin-off. Only shareholders of record as of November 15, 2024, will be eligible to receive the distribution of CognoGroup shares as part of the upcoming spin-off. The payable date for the spin-off is expected to be in January 2025.

Investors representing approximately 75% of Nixxy's currently outstanding shares have verbally waived participation in the distribution of the spin-out shares. This exclusion benefits other shareholders by preserving equity allocation.

Growth Strategy

To further expand on its growth strategy, Nixxy highlighted five key priorities: