T-Mobile quietly boosts price of premium plan, which now costs as much as Verizon
T-Mobile (NASDAQ: TMUS) quietly increased the price of its T-Mobile One Plus plan by $5, bringing the total cost of a single line with the premium add-on to $80 per month instead of $75.
This is the same price a customer would pay on Verizon (NYSE: VZ) for a similar unlimited plan, and it marks a stark move from T-Mobile's position as an affordable wireless carrier. Verizon is often known as one of the most expensive, though premium, carriers in the United States.
A spokesperson for T-Mobile said the original price was for a promotional period, which has now ended.
T-Mobile's website has been updated to reflect the changes. A single unlimited line costs $70 but limits video streaming to DVD quality and includes support for providing data connectivity for a laptop, but only at 3G speeds.
T-Mobile One Plus includes faster data for laptop hotspots (though with a 10GB monthly max), unlimited Gogo in-flight Wi-Fi service, and unlimited HD streaming. It used to cost an additional $5 per month but now costs $10 per month.
The change doesn't appear to affect customers who already locked in the lower rate.
Meanwhile, Verizon charges $80 for a single line that includes unlimited data, text, HD video streaming and mobile hotspot. It doesn't offer the same benefits for international travel as T-Mobile does, however.
-- Additional reporting by Anita Balakrishnan
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