VerticalScope Holdings Inc., a technology company, operates a cloud-based digital community platform for online enthusiast communities in the United States, Canada, the United Kingdom, and internationally. The company provides digital advertising services comprising direct advertising campaigns serve primarily in original equipment manufacturers, retailers, and insurance providers; programmatic advertising which includes the monetization of display and video impressions, and private marketplace and programmatic guaranteed advertising; and custom content solutions that manages and produces branded content for advertisers, including product reviews, articles, e-mail features, and short videos; and provides e-commerce solutions. It focuses on hyper-specific subjects that engender strong affinity from online communities of super fans, experts, pros, hobbyists, and armchair analysts. The company's brands include communities for watch geeks, audio nerds, motorheads, fitness-obsessed, mountain bikers, DIYers, deal junkies, and enthusiasts. VerticalScope Holdings Inc. was founded in 1999 and is headquartered in Toronto, Canada.