Are you looking to start your own business? Maybe you already own a small business and are looking for tips to improve. Citizens President and Head of Business Banking Mark Valentino joins Wealth! to discuss his strategies for advancing small businesses.

Valentino acknowledges "it's been a very hard environment" for small business owners. He emphasizes that beyond anticipating the Federal Reserve to implement interest rate cuts, Americans are interested in how presidential candidates plan to adjust policies "to help improve the livelihood of small business owners." However, Valentino stresses that Vice President Kamala Harris and former President Donald Trump should not solely focus on new small business applicants but also consider the needs of the 33 million existing small businesses in the US.

In this economic climate, Valentino recommends small businesses create value for customers through loyalty programs and bundling products and services. Additionally, he highlights the importance of maintaining excellent customer service, urging businesses to prioritize this aspect of their operations.

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This post was written by Angel Smith