Bimbo’s "Bimbo Dream" program enables 55 girls from 22 countries to play soccer with FC Barcelona

GlobeNewswire · GlobeNewswire Inc.

In This Article:

  • The Bimbo Dream program encourages girls worldwide to follow the inspiring example of Aitana Bonmatí, a football player on the Spanish national team and ambassador of the BIMBO? brand.

  • 55 girls from 22 countries had the opportunity to train at FC Barcelona facilities.

  • A five-part campaign will run in August and September to highlight the 2024 global edition of The Bimbo Dream: Putting the Team Together; Dreamers; Experience; Coming Home; and Global Recap.

HORSHAM, Pa., Aug. 26, 2024 (GLOBE NEWSWIRE) -- Grupo Bimbo, the world's largest bakery and current Global Partner of FC Barcelona and Main Partner of FC Barcelona Women, is pleased to announce that its 2024 global campaign "The Bimbo Dream" enabled 55 girls from 22 countries to train with Aitana Bonmatí, a professional soccer player on the Spanish national soccer team and FC Barcelona Women and Global Ambassador of the BIMBO? brand, at the FC Barcelona facilities in Spain.

This global initiative builds on the success of "The Bimbo Dream," a project completed in Argentina in 2023, where Grupo Bimbo supported the dream of three talented Argentinean girls who wanted to become soccer players. Grupo Bimbo provided the young athletes with an enriching experience at FC Barcelona, while encouraging and promoting their development in the soccer world.

For the first global edition of "The Bimbo Dream" in 2024, 55 girls between the ages of 10 and 13 representing 22 countries were selected to travel to Barcelona for seven days. They had the opportunity to train at the club's sports facilities, forge friendships, and live alongside Aitana Bonmati, who, as ambassador of BIMBO?, was a source of inspiration for the girls as they discovered that they could break paradigms and achieve their dreams.

Participants in “The Bimbo Dream” 2024 represented:

1) Bar?a Academy, a School of Human and Sports Training that has a presence in different countries, where girls who are students of this academy were selected

2) Futbolito Bimbo in Mexico, Futbolito Ideal in Chile, and “Campeonas de Sue?os” in Central America, Ecuador, and Colombia.

3) Local soccer associations in select countries where Grupo Bimbo operates.

During their stay, the girls participated in recreational and social activities. In addition, nutritionists from FC Barcelona led them in a nutrition workshop that highlighted the importance of a proper diet to stay strong and healthy. The participants then created their own recipes for the Champions Sandwich. These recipes were further developed with the help of Grupo Bimbo and FC Barcelona.