MicroStrategy (NASDAQ:MSTR) is back at it, and this time they've smashed records. Over six days, the company scooped up 51,780 Bitcoin for $4.6 billionyes, billionbringing their total stash to a jaw-dropping 331,200 BTC. The average recent buy-in price? $88,627 per coin. But with Bitcoin now dancing around $90,000, their holdings are worth nearly $30 billion, doubling their total investment of $16.5 billion. This wasn't some casual shopping spree eitherMicroStrategy sold 13.6 million shares to fund the purchase, and they've still got $15.3 billion in stock left to sell if they want more.

• Warning! GuruFocus has detected 8 Warning Signs with MSTR.

Michael Saylor, the ever-persistent Bitcoin evangelist, is clearly playing the long game. After all, this isn't just about stacking cryptoit's about staking their future on it. The timing couldn't be better: Bitcoin's price is surging, buoyed by optimism surrounding President Trump's re-election and his pro-crypto agenda. In the past two weeks alone, BTC has shattered its all-time high, touching $93,477. Meanwhile, MicroStrategy's stock has also had a wild ride, up more than 420% this year. The message from Saylor? Go big or go homehe's even predicted Bitcoin could hit $13 million per coin in the next 21 years. Bold doesn't even begin to cover it.

Here's the kicker: MicroStrategy isn't slowing down. They've outlined a plan to snap up $42 billion worth of Bitcoin over the next three years. That's not just commitmentit's a full-on reinvention. What started as a software company is now a de facto Bitcoin hedge fund, leading the charge on institutional adoption. For investors, this raises the billion-dollar question: Is Saylor's vision genius or just a roll of the dice? Either way, the market is watching, and one thing's for sureMicroStrategy has everyone talking.

This article first appeared on GuruFocus.