According to an American Bankers Association survey, the most popular banking method is mobile smartphone apps, followed by the internet on a laptop. Nikki Katz, Bank of America head of digital, joins Wealth! to give insight into the data and the behavior of digital banking clients.
Katz touches on the implementation of AI in digital banking: "I think the customers expect a great, convenient and smooth digital experience regardless of what part of their lives they're interacting with, but definitely in the financial space. And so I think the way we think about it is not so much what's the technology that's enabling it, which in this case is AI-driven, but really what's the best tool for getting our customers that ease and convenience that they're looking for?
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This post was written by Nicholas Jacobino