Are you looking to invest in social media stocks? JPM Securities managing director & equity research analyst Andrew Boone shares his insights on the sector with Market Domination. As companies like Reddit (RDDT), Snapchat (SNAP), and Meta (META) prepare to report quarterly earnings this week, AI monetization is expected to play a significant role.

Boone highlights that Meta has emerged as the industry leader in AI implementation, noting they have "proven to be the most mature" in utilizing AI and "LLMs broadly speaking." This success, he explains, stems from their ability to deliver "contextually relevant engaging content."

"We really like product-led stories," Boone states, pointing to Meta's consistent execution in leveraging AI to drive user engagement. Looking ahead, he remains optimistic about the sector's potential. "I think just stepping back, if you think about the broad gains across just LLM development that we're constantly hearing about, I see no reason why that wouldn't continue in terms of this quarter as well into the next few years."

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This post was written by Angel Smith